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	<title>The Immersive Life</title>
	<atom:link href="http://theimmersivelife.wordpress.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://theimmersivelife.wordpress.com</link>
	<description>Exploring the emerging immersive virtuality...</description>
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		<title>The Immersive Life</title>
		<link>http://theimmersivelife.wordpress.com</link>
	</image>
			<item>
		<title>Immersive Collaboration: Casting Presence in a Leading Role</title>
		<link>http://theimmersivelife.wordpress.com/2009/10/24/immersive-collaboration-casting-presence-in-a-leading-role/</link>
		<comments>http://theimmersivelife.wordpress.com/2009/10/24/immersive-collaboration-casting-presence-in-a-leading-role/#comments</comments>
		<pubDate>Sun, 25 Oct 2009 03:12:32 +0000</pubDate>
		<dc:creator>Jeff Lowe</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Collaboration]]></category>
		<category><![CDATA[Immersive]]></category>
		<category><![CDATA[ThinkBalm]]></category>
		<category><![CDATA[Training]]></category>

		<guid isPermaLink="false">http://theimmersivelife.wordpress.com/?p=491</guid>
		<description><![CDATA[Plan immersive collaboration experiences smartly to insure greater sense of presence<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=theimmersivelife.wordpress.com&blog=4426895&post=491&subd=theimmersivelife&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p><img class="aligncenter size-medium wp-image-494" title="NY Theater" src="http://theimmersivelife.files.wordpress.com/2009/10/2849785165_a198c17bff.jpg?w=300&#038;h=215" alt="NY Theater" width="300" height="215" />On Thursday, I experienced a wonderful example of effective training in Second Life.  During the weekly Train For Success meetup, <a href="http://www.linkedin.com/in/negotiationtraining">Mark Jankowski</a> of <a href="http://www.shapironegotiations.com/virtual.html">Virtual Training Partners</a> conducted a portion of his negotiations training course and gave a tour of his training grounds.  It was impressive not due to fascinatingly complex scripted objects, or remarkably crafted beautiful works of practical art that bring &#8220;ooohs&#8221; and &#8220;ahhhhs&#8221;.  It was impressive due to the way Mark used the varied settings to reinforce &amp; complement the core learning dialog.</p>
<p>It got me to thinking&#8230;what role does &#8220;presence&#8221; play in immersive collaboration?  And, how best can we utilize it?</p>
<p>Presence is defined as, <em>&#8220;The state or fact of being present, as with others or in a place.&#8221;</em> In other words, a sense of self and other&#8230;that you the participant are in a <em>&#8220;real&#8221;</em> and <em>&#8220;tangible&#8221;</em> space with other intelligent (or semi-intelligent) beings.</p>
<p>Many folks designing and deploying immersive collaborative experiences (learning being one such) miss out on on one of the most powerful aspects of this technology by failing to intentionally design for presence.  All too often I see small group interactions and trainings that require nothing more of the participants than merely talk, look at a slide/image, and type.</p>
<p>Presence is precisely why immersive environments can be far superior to many traditional technology-enabled approaches, like webinars, conference calls, online forums, email, IM, and the like.  There is a higher potential sense of presence due in part to more human senses being engaged.  Also, the mind must process spacial orientation within the environment, which some acknowledge increases subject matter retention (most notably analyst <a href="http://www.linkedin.com/in/ericadriver">Erica Driver</a> of <a href="http://www.thinkbalm.com/">ThinkBalm</a> in a recent <a href="http://www.thinkbalm.com/2009/07/15/my-brain-recalls-information-in-3d-not-hierarchical-lists/">blog post</a>).</p>
<p>But presence does not necessarily require highly realistic builds.  Simple spaces with a few images, builds, and tools smartly (and intentionally) laid out can often be more compelling than an intricately built and near-photo realistic space.  And, from Mark&#8217;s example above, the context in which the setting occurs (a baseball skybox overlooking the field during his explaination of the baseball negotiation case study) plays a powerful role as well.</p>
<p>So how does presence play into immersive collaboration?  And how can we best use it?  With collaboration, communication (sharing of thought &amp; intent) between individuals is key.  Crafting an experience that makes one feel more like they are &#8220;in&#8221; a space among others increases a groups capacity to effectively communicate, allowing for a multitude of methods/channels more closely resembling that of communication in an actual physical presence.  As anecdotal evidence, I&#8217;ve consistently found my geographically-dispersed development team accomplishes more in 30 minutes in an immersive meeting than hours, even days, spent in a web-based collaboration application.</p>
<p>Remember, this is still a relatively new technology and thus the industry is still trying to figure out best practices.  As a start, here are some <strong>guiding questions that may help you better design for presence</strong>:</p>
<ul>
<li><strong>Are my goals for the experience clearly defined?</strong></li>
<li><strong>How can the setting, the builds, and the tools within the space help me achieve the goals?</strong></li>
<li><strong>Is there a setting(s) that best complements the topic?</strong></li>
<li><strong>How will the overall setting impact participants?  What impact do I need it to have?</strong></li>
<li><strong>How do I feel when I see/interact with/move about the area?</strong></li>
<li><strong>What kind of interaction do I need participants to have with the setting/with the presenter/with each other?</strong></li>
<li><strong>Is it important for participants to see one another&#8217;s avatars? Why or why not?</strong></li>
<li><strong>What&#8217;s the difference between conducting it here in the immersive environment and conducting it as a webinar?</strong></li>
<li><strong>What if participants are flying around?  Will this change my build/the interactions/my presentation?</strong></li>
<li><strong>How much movement/navigation will I require of participants?</strong></li>
</ul>
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		<slash:comments>1</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/8e3e293d512a7fa7d5421a3f9e335e9f?s=96&#38;d=http%3A%2F%2F0.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=R" medium="image">
			<media:title type="html">Jeff Lowe</media:title>
		</media:content>

		<media:content url="http://theimmersivelife.files.wordpress.com/2009/10/2849785165_a198c17bff.jpg?w=300" medium="image">
			<media:title type="html">NY Theater</media:title>
		</media:content>
	</item>
		<item>
		<title>Brainstorming Immersively: Of Streams, Position, &amp; Coordination</title>
		<link>http://theimmersivelife.wordpress.com/2009/08/30/brainstorming-immersively-streams-position-coordination/</link>
		<comments>http://theimmersivelife.wordpress.com/2009/08/30/brainstorming-immersively-streams-position-coordination/#comments</comments>
		<pubDate>Sun, 30 Aug 2009 23:51:35 +0000</pubDate>
		<dc:creator>Jeff Lowe</dc:creator>
				<category><![CDATA[MetaHappening]]></category>
		<category><![CDATA[virtual]]></category>
		<category><![CDATA[Brainstorming]]></category>
		<category><![CDATA[Collaboration]]></category>
		<category><![CDATA[Immersive]]></category>
		<category><![CDATA[ThinkBalm]]></category>
		<category><![CDATA[Virtual Environment]]></category>

		<guid isPermaLink="false">http://theimmersivelife.wordpress.com/?p=483</guid>
		<description><![CDATA[Friday was the 8th installment of the ThinkBalm Innovation Community&#8217;s Brainstorming series.  I&#8217;ve consistently found   ThinkBalm immersive events incredibly beneficial, particularly in refining my understanding of enterprise use of immersive technologies.  This one was no exception.
It was a focused, vigorous 1 hour discussion lead by Erica Driver &#38; Sam Driver (ThinkBalm) on the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=theimmersivelife.wordpress.com&blog=4426895&post=483&subd=theimmersivelife&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p>Friday was the 8th installment of the <a href="http://www.linkedin.com/groups?home=&amp;gid=2005729&amp;trk=anet_ug_hm&amp;goback=.anh_2005729">ThinkBalm Innovation Community</a>&#8217;s Brainstorming series.  I&#8217;ve consistently found   ThinkBalm immersive events incredibly beneficial, particularly in refining my understanding of enterprise use of immersive technologies.  This one was no exception.</p>
<p>It was a focused, vigorous 1 hour discussion lead by <a href="http://www.thinkbalm.com/author/erica-driver/">Erica Driver</a> &amp; <a href="http://www.thinkbalm.com/author/SamDriver/">Sam Driver</a> (ThinkBalm) on the topic of &#8220;<a href="http://www.linkedin.com/groupAnswers?viewQuestionAndAnswers=&amp;gid=2005729&amp;discussionID=6234187&amp;goback=.anh_2005729">How to write an immersive technology business case.</a>&#8220;  We used my newly released <a href="http://theimmersivelife.wordpress.com/facilitatortoolbox/the-brainboard/">BrainBoard</a> version 1 as our primary collaboration orchestrator.  At the close of the session, Erica gathered evaluation feedback from the participants by using the <a href="http://theimmersivelife.wordpress.com/facilitatortoolbox/attitudometer/">Attitudometer</a>.</p>
<h3><a href="http://www.flickr.com/photos/29198480@N03/"><img class="size-medium wp-image-486 aligncenter" title="Brainstorming Area" src="http://theimmersivelife.files.wordpress.com/2009/08/brainstorming-area.png?w=300&#038;h=225" alt="Brainstorming Area" width="300" height="225" /></a></h3>
<p>Here are some observations &amp; thoughts from my experience:</p>
<h3>I saw some fascinating non-verbal problem solving and coordination</h3>
<p>Erica &amp; Sam structured the discussion agenda with 3 points.  Thus, contributions appearing on the board were placed under one of the 3 points.  The initial setup was to use the 4 quadrants on the main board to sort the user generated notes for each of the 3 points.  Any miscellaneous notes would be sorted into the 4th quad.  The supplemental board was placed on the side just in case we needed more room.  Well, we needed it.  Due to the sheer number of user notes, <em><strong>we</strong></em> quickly moved the 3rd and miscellaneous points to the supplemental board, leaving the main board for the 1st &amp; 2nd point notes.  I bold &amp; italics <strong><em>&#8220;WE&#8221;</em></strong> for emphasis&#8230;All this was conducted without verbal coordination.  It happened organically (or digitally, I guess).  Several individuals visually observed the need for more room, and coordinated a solution using visual observation and interaction.  And all this without breaking the momentum of the ongoing discussion.</p>
<h3>Simultaneous voice &amp; text = better discussion communication</h3>
<p>My computer was not playing nice that day, thus I could hear participant voices, but no one could hear mine (a fact that my wife humorously pointed out might have been a good thing).</p>
<p>However, the curse was actually a blessing.  I was reminded yet again that although voice is a powerful &amp; flexible communication tool, it is inferior to text for synchronous multi-person contributions.  I found myself following the stream of voice discussion, while simultaneously contributing relevant thoughts &amp; ideas into notes on the BrainBoard.  I could see several others doing the same thing, their thoughts popping into existence onto the board.  This visual/textual discussion stream at times tracked the vocal, qualitatively and quantitatively expanding &amp; enhancing it.  At other times, it branched away from the vocal, following the rabbit-like course of thought in a separate exploration of the core discussion topic.</p>
<h3>This approach to brainstorming allows multiple contribution roles</h3>
<p><a href="http://www.flickr.com/photos/29198480@N03/"><img class="alignleft size-medium wp-image-484" title="Brainstorming Main Board" src="http://theimmersivelife.files.wordpress.com/2009/08/brainstorming-main-board.png?w=300&#038;h=225" alt="Brainstorming Main Board" width="300" height="225" /></a>I also found the way in which I contributed to the discussion changed over the course of the hour.  It seemed that in the first half, I followed the voice discussion rather closely, contributing many textual notes to the board without too much concern for their position on the board (or position relative to other notes).  My role seemed to be primarily to add thought.  As we moved into the 2nd half, I found myself spending more time reviewing &amp; sorting the notes.  I started grouping similar notes together, looking for patterns that would inform the ongoing discussion.  The act of positionally sorting the notes during the discussion seemed to help me connect the concepts together into a working, developing understanding of the overall context.</p>
<p>I would be fascinated to learn what impact the repositioning/sorting of the notes had on other participants&#8217; understanding of and contributions to the discussion.</p>
<h3>Immersive/virtual environments enable positional relevance in discussions</h3>
<p>Utilizing voice and text simultaneously enabled multiple discussion streams to which participants could contribute.  Having these streams in an immersive environment, where the participant contributions exist disparately and spacially as notes on the BrainBoard, allowed for their position to become relevant.  For example, you contribute a thought in a note.  You move that note to a position on the board.  As more contributions are added, someone moves your thought next to another thought.  Seeing the two thoughts placed closely together causes an insight in yet another person, who notes their contribution on the board.</p>
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			<media:title type="html">Jeff Lowe</media:title>
		</media:content>

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			<media:title type="html">Brainstorming Area</media:title>
		</media:content>

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			<media:title type="html">Brainstorming Main Board</media:title>
		</media:content>
	</item>
		<item>
		<title>Meerkat Viewer &#8211; The Buggy Coolness</title>
		<link>http://theimmersivelife.wordpress.com/2009/08/23/meerkat-viewer-the-buggy-coolness/</link>
		<comments>http://theimmersivelife.wordpress.com/2009/08/23/meerkat-viewer-the-buggy-coolness/#comments</comments>
		<pubDate>Sun, 23 Aug 2009 17:08:37 +0000</pubDate>
		<dc:creator>Jeff Lowe</dc:creator>
				<category><![CDATA[tool]]></category>
		<category><![CDATA[Immersive]]></category>
		<category><![CDATA[Viewer]]></category>
		<category><![CDATA[Virtual Environment]]></category>

		<guid isPermaLink="false">http://theimmersivelife.wordpress.com/?p=465</guid>
		<description><![CDATA[Downloaded and tested the Meerkat V0.1.6 viewer this weekend.  Despite the occasional crashes and inoperable extra features, I like what it has to offer.
Avatar List
Accessible via the &#8220;Meerkat&#8221; dropdown menu on the top bar, this little window tool gives some pretty handy features.

Shows all nearby avatars
Allows you to mark, track, get key, and instantly TP [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=theimmersivelife.wordpress.com&blog=4426895&post=465&subd=theimmersivelife&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p>Downloaded and tested the Meerkat V0.1.6 viewer this weekend.  Despite the occasional crashes and inoperable extra features, I like what it has to offer.</p>
<h2>Avatar List</h2>
<p>Accessible via the &#8220;Meerkat&#8221; dropdown menu on the top bar, this little window tool gives some pretty handy features.</p>
<ul>
<li>Shows all nearby avatars</li>
<li>Allows you to mark, track, get key, and instantly TP to avatars</li>
</ul>
<p><img class="aligncenter size-full wp-image-466" title="Avatar List" src="http://theimmersivelife.files.wordpress.com/2009/08/avatarlist.png?w=378&#038;h=376" alt="Avatar List" width="378" height="376" /></p>
<h2>Chat Bar as Command Line</h2>
<p>Probably my favorite little extra.  With it, you can set your own custom chat-based commands.  The Teleport to camera position is great fun, however your mileage may vary.  After I TP&#8217;d a few times, other avatars could not see me.</p>
<p><img class="aligncenter size-full wp-image-467" title="Command Line" src="http://theimmersivelife.files.wordpress.com/2009/08/commandline.png?w=450&#038;h=339" alt="Command Line" width="450" height="339" /></p>
<h2>Visual Environmental Settings</h2>
<p>This one is a immersive photographers dream.  Via the Arrowed button at the bottom toolbar, you can pull up a rather lengthy list of environmental settings that change the way the world looks.</p>
<p><img class="aligncenter size-full wp-image-470" title="Environmental" src="http://theimmersivelife.files.wordpress.com/2009/08/environmental1.png?w=450&#038;h=525" alt="Environmental" width="450" height="525" /></p>
<p>Make your region look ghostly&#8230;</p>
<p><img class="aligncenter size-full wp-image-471" title="Ghost" src="http://theimmersivelife.files.wordpress.com/2009/08/ghost.png?w=450&#038;h=366" alt="Ghost" width="450" height="366" /></p>
<p>&#8230;or all funky alien-like.</p>
<p><img class="aligncenter size-full wp-image-472" title="Alien" src="http://theimmersivelife.files.wordpress.com/2009/08/alien.png?w=450&#038;h=366" alt="Alien" width="450" height="366" /></p>
<p>Again, your mileage may vary.  I encountered several inventory locking quirks that I suspect have something to do with the viewer.  It also crashed on me once when selecting one of the environmental presets.  However, the neat extras make up for the early-version bugs.  I won&#8217;t be using it for a business meeting or event yet, but for the fun experimenting times, it&#8217;s great.  I&#8217;m definitely keeping my eye on this viewer.  Visit the <a href="http://www.meerkatviewer.org/">Meerkat development home</a> to download and try it out yourself.</p>
<p>Have you tried it yet?  What were your impressions/favorite features?</p>
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		<slash:comments>1</slash:comments>
	
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			<media:title type="html">Jeff Lowe</media:title>
		</media:content>

		<media:content url="http://theimmersivelife.files.wordpress.com/2009/08/avatarlist.png" medium="image">
			<media:title type="html">Avatar List</media:title>
		</media:content>

		<media:content url="http://theimmersivelife.files.wordpress.com/2009/08/commandline.png" medium="image">
			<media:title type="html">Command Line</media:title>
		</media:content>

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			<media:title type="html">Environmental</media:title>
		</media:content>

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			<media:title type="html">Ghost</media:title>
		</media:content>

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			<media:title type="html">Alien</media:title>
		</media:content>
	</item>
		<item>
		<title>iED Presentation on Immersive Collaboration Tools</title>
		<link>http://theimmersivelife.wordpress.com/2009/07/24/ied-presentation-on-immersive-collaboration-tools/</link>
		<comments>http://theimmersivelife.wordpress.com/2009/07/24/ied-presentation-on-immersive-collaboration-tools/#comments</comments>
		<pubDate>Sat, 25 Jul 2009 02:16:52 +0000</pubDate>
		<dc:creator>Jeff Lowe</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Collaboration]]></category>
		<category><![CDATA[Conference]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Immersive]]></category>
		<category><![CDATA[tool]]></category>

		<guid isPermaLink="false">http://theimmersivelife.wordpress.com/?p=440</guid>
		<description><![CDATA[For my presentation on the most practical immersive collaboration tools available for Second Life &#38; Open Sim at Monday&#8217;s Immersive Education Day, I will not be showing them via powerpoint, but rather as a tour in the immersive environments.  I&#8217;ll post more on the tools I chose to highlight in a later post.  For now, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=theimmersivelife.wordpress.com&blog=4426895&post=440&subd=theimmersivelife&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p>For my presentation on the most practical immersive collaboration tools available for Second Life &amp; Open Sim at Monday&#8217;s <a href="http://roots.greenbush.us/?p=801">Immersive Education Day</a>, I will not be showing them via powerpoint, but rather as a tour in the immersive environments.  I&#8217;ll post more on the tools I chose to highlight in a later post.  For now, here are locations and instructions on how to join the tour in-world.</p>
<h3>Second Life</h3>
<p>Time: approximately 1pm CDT<br />
Location: <a href="http://slurl.com/secondlife/ThinkBalm%20Island/52/107/38">ThinkBalm Island</a><br />
http://slurl.com/secondlife/ThinkBalm%20Island/52/107/38</p>
<ul>
<li>We will spend our time in Second Life surveying tools at the top of the ivory tower on the west island.</li>
</ul>
<div id="attachment_441" class="wp-caption aligncenter" style="width: 460px"><img class="size-full wp-image-441" title="Ivory Tower of Tools" src="http://theimmersivelife.files.wordpress.com/2009/07/ivory-tower-of-tools.png?w=450&#038;h=360" alt="Second Life location of the iED presentation" width="450" height="360" /><p class="wp-caption-text">Second Life location of the iED presentation</p></div>
<h3>ReactionGrid</h3>
<p>Time: approximately 1:30pm CDT<br />
Location:  Jeff Lowe Region</p>
<ul>
<li>To access ReactionGrid, you will first need to <a href="http://www.reactiongrid.com/Default/Register.aspx">register</a> for a free account:  http://www.reactiongrid.com/Default/Register.aspx</li>
</ul>
<ul>
<li>Next, you will need to <a href="http://www.reactiongrid.com/Support/LoggingIn.aspx">setup</a> your Second Life or HIPPO client to access ReactionGrid: http://www.reactiongrid.com/Support/LoggingIn.aspx</li>
</ul>
<ul>
<li>When you login for the first time, you will appear in the welcome sim.  On the platform, there are touch-click teleports to several of the core regions.  Click on the region &#8220;Jeff Lowe&#8221;</li>
</ul>
<div id="attachment_445" class="wp-caption aligncenter" style="width: 460px"><img class="size-full wp-image-445" title="ReactionGrid Welcome Area" src="http://theimmersivelife.files.wordpress.com/2009/07/reactiongrid-welcome-area.png?w=450&#038;h=360" alt="Where you will first arrive" width="450" height="360" /><p class="wp-caption-text">Where you will first arrive</p></div>
<ul>
<li>When you arrive to the region, you should see the tour platform near the volcano lab.  That&#8217;s where the demo will occur.</li>
</ul>
<p><img class="aligncenter size-full wp-image-444" title="ReactionGrid Demo Area" src="http://theimmersivelife.files.wordpress.com/2009/07/reactiongrid-demo-area.png?w=450&#038;h=360" alt="ReactionGrid Demo Area" width="450" height="360" /></p>
<p>EDIT:</p>
<p>Here is a link to my field notes on each of the tools I will cover:<br />
<a href="http://docs.google.com/View?id=dfnzv8zw_455hk5xn2xs" target="_blank">http://docs.google.com/View?id=dfnzv8zw_455hk5xn2xs</a></p>
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		<slash:comments>1</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/8e3e293d512a7fa7d5421a3f9e335e9f?s=96&#38;d=http%3A%2F%2F0.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96&#38;r=R" medium="image">
			<media:title type="html">Jeff Lowe</media:title>
		</media:content>

		<media:content url="http://theimmersivelife.files.wordpress.com/2009/07/ivory-tower-of-tools.png" medium="image">
			<media:title type="html">Ivory Tower of Tools</media:title>
		</media:content>

		<media:content url="http://theimmersivelife.files.wordpress.com/2009/07/reactiongrid-welcome-area.png" medium="image">
			<media:title type="html">ReactionGrid Welcome Area</media:title>
		</media:content>

		<media:content url="http://theimmersivelife.files.wordpress.com/2009/07/reactiongrid-demo-area.png" medium="image">
			<media:title type="html">ReactionGrid Demo Area</media:title>
		</media:content>
	</item>
		<item>
		<title>Experientialization vs. Visualization in Immersive Development</title>
		<link>http://theimmersivelife.wordpress.com/2009/07/12/experientialization-vs-visualization-in-immersive-development/</link>
		<comments>http://theimmersivelife.wordpress.com/2009/07/12/experientialization-vs-visualization-in-immersive-development/#comments</comments>
		<pubDate>Sun, 12 Jul 2009 19:14:43 +0000</pubDate>
		<dc:creator>Jeff Lowe</dc:creator>
				<category><![CDATA[Consulting]]></category>
		<category><![CDATA[LSL]]></category>
		<category><![CDATA[Second Life]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[virtual]]></category>
		<category><![CDATA[Collaboration]]></category>
		<category><![CDATA[Experientialization]]></category>
		<category><![CDATA[Virtual Environment]]></category>

		<guid isPermaLink="false">http://theimmersivelife.wordpress.com/?p=432</guid>
		<description><![CDATA[I recently assisted ThinkBalm with their experiment in immersively displaying their recent business value of immersive technology study. They wanted a &#8220;tour&#8221; experience structure, requiring the displays to be &#8220;stations&#8221; along a path that participants traveled.  It was quite a challenge (and a ton of creative fun) developing stations that clearly, quickly, and interactively conveyed [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=theimmersivelife.wordpress.com&blog=4426895&post=432&subd=theimmersivelife&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p>I recently assisted <a href="http://thinkbalm.com/">ThinkBalm </a>with their experiment in immersively displaying their recent <a href="http://thinkbalm.com/2009/05/26/thinkbalm-publishes-business-value-study/">business value of immersive technology study</a>. They wanted a &#8220;tour&#8221; experience structure, requiring the displays to be &#8220;stations&#8221; along a path that participants traveled.  It was quite a challenge (and a ton of creative fun) developing stations that clearly, quickly, and interactively conveyed the core message of the result topic, while also attempting to maintain a thematic visual and conceptual strain throughout.  Here are a few thoughts &amp; bits of learning from the experience:</p>
<h3>Immersive displays require thinking experientially, not merely visually:</h3>
<p>Quickly in the process of ideation and development I realized, this was not merely data visualization (as most people refer to this type of project).  The builds needed to be not only visual, but also possess dimensions of position, ordering, presence, interactivity, and consideration of self in relation to others (considerations not typical when developing webinars, visualization graphs, or powerpoint summaries of results).  True, participants would need to gather a large amount of the total message at a glance, so the visual was important.  But, more importantly, we had to explore &amp; answer questions to address these additional immersive dimensions.  Questions such as:</p>
<ul>
<li> From what position (Avatar &amp; camera angle) would participants view the display?</li>
<li> Would different angles of view convey different meanings?</li>
<li> How many would be experiencing at a time?</li>
<li> How long do they need to remain to assimilate the message?</li>
<li> What would they converse about when cooperatively interacting with the display?</li>
<li> What do we want them to talk about?</li>
<li> How will what they experienced before impact how they interpret and experience what follows?</li>
</ul>
<p><a title="Early development sketch of the Barrier Gauntlet (ThinkBalm Data Garden display) by Jeff Lowe, on Flickr" href="http://www.flickr.com/photos/29198480@N03/3639260382/"><img src="http://farm4.static.flickr.com/3635/3639260382_d864ee278d.jpg" alt="Early development sketch of the Barrier Gauntlet (ThinkBalm Data Garden display)" width="434" height="500" /></a></p>
<h3>Know the core messages:</h3>
<p>For every display, it is critical to identify the core message/primary take away.  For the Deploy-2-Save game, it was that businesses chose immersive tech over alternatives to reduce costs and increase engagement.  Every other creative decision/possibility was guided by this prime.  Ideas on shape, color, scale, position, transparency, rigidity, interactivity, automation, etc should be accepted or rejected based on whether it makes the core message easier or more difficult to understand.<br />
<a title="TB Experience-Barrier Gauntlet 1 by Jeff Lowe, on Flickr" href="http://www.flickr.com/photos/29198480@N03/3592079871/"><img src="http://farm4.static.flickr.com/3098/3592079871_29924f6ae3.jpg" alt="TB Experience-Barrier Gauntlet 1" width="500" height="400" /></a></p>
<h3>With text, less = more:</h3>
<p>A picture is worth a 1000 words.  So avoid text when possible.  Use constructs that convey concepts, and then use them to replace text when appropriate.</p>
<h3>Participants, not viewers:</h3>
<p>An experience is worth a 1000 pictures.  So, in pulling reports, data, information, presentations into immersive environments, focus on what the participant will experience to insure the correct takeaway.  Also, remember to consider how that experience will be impacted/changed by collaborative participation.<br />
<a title="Interactively display in ThinkBalm Data Gardens by Jeff Lowe, on Flickr" href="http://www.flickr.com/photos/29198480@N03/3668669646/"><img src="http://farm4.static.flickr.com/3614/3668669646_2d0b2f44eb.jpg" alt="Interactively display in ThinkBalm Data Gardens" width="500" height="376" /></a></p>
<h3>Use textures to make colors accessible to colorblind:</h3>
<p>I used a lot of color throughout to differentiate, communicate, and establish thematic throughlines.  During one of our first shakedown tours, one of the participants was red green colorblind, which dramatically impacted his experience. Sam (ThinkBalm) brilliantly applied a specific texture to each color of prim, allowing those participants with visual color disability to easily distinguish a &#8220;red&#8221; display element from a &#8220;green&#8221;.  It&#8217;s a great practice I will continue for all future builds.</p>
<p>If you would like to visit the experiment yourself, go visit the <a href="http://slurl.com/secondlife/ThinkBalm%20Island/178/143/31/">ThinkBalm Data Gardens in Second Life</a>.  If you haven&#8217;t yet immersed yourself into Second Life and still want to see the results, watch the video tour.<br />
<span style="text-align:center; display: block;"><a href="http://theimmersivelife.wordpress.com/2009/07/12/experientialization-vs-visualization-in-immersive-development/"><img src="http://img.youtube.com/vi/4igXZU9zR80/2.jpg" alt="" /></a></span></p>
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			<media:title type="html">Jeff Lowe</media:title>
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		<media:content url="http://farm4.static.flickr.com/3635/3639260382_d864ee278d.jpg" medium="image">
			<media:title type="html">Early development sketch of the Barrier Gauntlet (ThinkBalm Data Garden display)</media:title>
		</media:content>

		<media:content url="http://farm4.static.flickr.com/3098/3592079871_29924f6ae3.jpg" medium="image">
			<media:title type="html">TB Experience-Barrier Gauntlet 1</media:title>
		</media:content>

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			<media:title type="html">Interactively display in ThinkBalm Data Gardens</media:title>
		</media:content>

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